Old Salt wrote on May 1^st, 2011 at 9:23pm:

zski wrote on May 1st, 2011 at 4:03am: the sealskinz also advertise waterproof and breathable. not sure how. doesn't say gortex... "P3 Sports Socks...    * Unique 3 layer technology    * 100% Waterproof and Highly Breathable" 'Goretex' is a trademarked name. To get around that, they described 'goretex' without using the word, 'goretex'. :o

Maybe it's eVent?  I had heard rumours that GoreTex employed draconian measures with their retaillers to prevent eVent from being well known.
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