I recognize the hook. It's an offset hook. I use them for bass fishing with plastic worms or other plastic baits.
Unlike traditional hooks they allow the bait to move in a more natural "straight" swimming motion.

That black bait looks like some kind of leech or similar bait.

If you haven't tried an offset hook check them out.
You can see the difference in how they look compared to a straight shank hook. A big improvement IMHO.

  (You need to Login or Register